Toast Stacked Digital Wine List on an tablet, phone, and laptop

Drive Profitable Traffic With Your Most Profitable Customers and Guests

Sell More Wine and Save Your Staff Time

  • For Restaurants

    Increase your wine and beverage sales, inventory turns and Front of House efficiencies.

  • For Private Clubs

    Provide a member experience for the 2020s, make wine selection fun for everyone and empower staff.

  • For Hotels & Resorts

    More than ever guests are looking for personalized experiences which make lasting memories.

  • For Retailers

    Take your customers on a personalized, curated journey through your wine selection.

Top View of a bottle of red wine, grapes, wine opener , and a glass of red wine against a white granite surface

Maximize Your Return on Your Wine & Beverage Investment

Designed by wine, hospitality and retail professionals to break down barriers, drive top line revenue, create staff efficiencies and turn inventory faster with the industry’s first digital wine and beverage sales platform including wine list software with real time connectivity with major POS and Inventory systems providers such as Toast, PAR|Brink, Oracle|Micros, Yellow Dog and more.

Increase Your Profitability

Wine and beverage sales generate your highest margins which go right to your bottom line.

My Wine Guide will grow your wine and beverage sales by 30% guaranteed with a wine and beverage experience designed and built for the 2020’s. Take your wine list program to a new level and increase your profitability.

Create New Discoveries & Wine & Food Memories

The best wine and food memories are often new discoveries. My Wine Guide is all about helping you curate and create new wine discoveries for your customers and guests with wine list software and digital experiences for the 2020s.

My Wine Guide helps you know your customer’s preferences, personalize wine and food recommendations, and make wine selection fun, easy and convenient for everyone.

A Smartphone featuring the My Wine Guide Platform showcasing the wine profile of Tenuta San Guido "Sassicaia" in the Digital wine list of Pairings Bistro

Empower, Educate and Motivate Your Staff

From training, and education to customer engagement, My Wine Guide is your staff’s best friend. Everything they need to know about your wines and beverages are in their pocket - on their phone. My Wine Guide is guaranteed to get your staff and servers excited about wine.

My Wine Guide is a conversation starter. Your staff gets a head start knowing your customers preferences, budget and occasion. Arm your staff with food and wine pairings, beyond the label stories and get the party started.

Turn All Inventory Faster

80% of the time, only 20% of the inventory sells. My Wine Guide can change that.

My Wine Guide is an experience and wine list program that introduces guests to new experiences. My Wine Guide helps your guests and customers venture out of their comfort zone and build confidence to choose a new discovery.

Imagine a customer experience that sells the 80 percent of wine in your inventory - your hidden gems - that often need to be hand sold - or, sadly, discounted.

  • “When we opened Mugen we knew our clientele would expect not only high standards in wine service and selections, we also felt they would appreciate a similarly innovative, high quality approach to wine and beverage list presentation with an experience that would reflect our unique dining room.

    My Wine Guide has met every standard we sought to achieve,”

    — Doug Preisel, Captain Sommelier at Mugen

Way more than an iPad Wine App, My Wine Guide is the #1 Wine & Beverage Sales Platform for Restaurants, Hotels and Resorts

Want to Experience More?

We’ll create your customized demonstration with your wine and beverage list in just two days.

Not just a demo - get the real thing in just two days.